Copilot Microsoft Ads

{
  "agent_id": "copilot_microsoft_ads",
  "name": "Copilot Microsoft Ads",
  "url": "https://about.ads.microsoft.com/en/tools/productivity/copilot-in-microsoft-advertising",
  "logo": "https://agentery.com/logos/CP-HWS57H.bin",
  "niche": "ad-creative-generation",
  "category": "sales-marketing-revops",
  "short_summary": "Acts as an AI advertising assistant that guides campaign creation, generates creative assets, diagnoses campaign setup, and provides performance insights withi…",
  "task_performed": "Acts as an AI advertising assistant that guides campaign creation, generates creative assets, diagnoses campaign setup, and provides performance insights within the Microsoft Advertising platform",
  "inputs_accepted": [
    "Natural language chat prompts",
    "account-specific questions",
    "landing pages",
    "existing campaign data and images"
  ],
  "outputs_produced": [
    "Images",
    "banner/video assets",
    "ad copy",
    "asset recommendations",
    "performance reports",
    "diagnostics",
    "insights and recommendations"
  ],
  "integrations_available": [
    "Microsoft Advertising Platform"
  ],
  "protocols_or_interfaces": [
    "UCP"
  ],
  "industry_fit": [
    "digital advertising / marketing"
  ],
  "autonomy_level": "assistant",
  "human_approval_needed": "unclear",
  "pricing_model": "unclear",
  "price": {
    "observed": true,
    "billing": "usage",
    "currency": "USD",
    "lowest_monthly_usd": null,
    "monthly_usd": null,
    "headline": "Paid (price not published)",
    "summary": "Microsoft Advertising describes usage-based CPC, CPM, and CPA pricing with advertiser-defined budgets and bid limits, but publishes no numeric rates.",
    "confidence": "medium",
    "source_url": "https://about.ads.microsoft.com/en/get-started/best-practices-price-cost-control",
    "checked_at": "2026-07-28T05:19:00.925Z",
    "amount": null,
    "display": null,
    "plans": [
      {
        "name": "Cost per click (CPC)",
        "price": "You pay when someone clicks your ad",
        "usage": true,
        "period": "usage",
        "persona": "other",
        "highlights": [
          "For driving traffic, leads, or sales"
        ]
      },
      {
        "name": "Cost per 1,000 impressions (CPM)",
        "price": "You pay when your ad is shown",
        "usage": true,
        "period": "usage",
        "persona": "other",
        "highlights": [
          "For building awareness and reach"
        ]
      },
      {
        "name": "Cost per acquisition (CPA)",
        "price": "Target cost for a desired action",
        "usage": true,
        "period": "usage",
        "persona": "other",
        "highlights": [
          "For performance-focused campaigns"
        ]
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [],
  "evidence_quality": "medium",
  "entity_type": "agent",
  "regulated_data_suitability": "unclear",
  "evidence_urls": [
    "https://about.ads.microsoft.com/en/tools/productivity/copilot-in-microsoft-advertising"
  ],
  "last_checked": "2026-06-16",
  "how_to_connect": {
    "website": "https://about.ads.microsoft.com/en/tools/productivity/copilot-in-microsoft-advertising",
    "docs": null,
    "mcp": null,
    "a2a": null,
    "api": null,
    "protocols": [
      "UCP"
    ],
    "note": "Speaks UCP but publishes no endpoint we could verify — check the docs/website."
  },
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 1047,
    "uptime_7d": 1,
    "checked_at": "2026-07-28T02:32:41.423Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": null,
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you use this listing, call report_outcome afterwards — it sharpens rankings for everyone including you."
}