Marketing Mix AI Agent

{
  "agent_id": "marketing_mix_ai_agent",
  "name": "Marketing Mix AI Agent",
  "url": "https://domo.com/ai/agents/marketing-mix-ai-agent",
  "logo": "https://agentery.com/logos/CP-BNP2EW-256.png",
  "niche": "ai-marketing-mix-modelling",
  "category": "sales-marketing-revops",
  "short_summary": "Builds a Marketing Mix Model using ML-based ROI attribution across channels, recommends optimal budget allocation, and provides an interactive dashboard for sc…",
  "task_performed": "Builds a Marketing Mix Model using ML-based ROI attribution across channels, recommends optimal budget allocation, and provides an interactive dashboard for scenario testing",
  "inputs_accepted": [
    "Marketing spend",
    "impression",
    "engagement",
    "and conversion data from all channels",
    "total budget input",
    "channel constraints (min/max spend levels)"
  ],
  "outputs_produced": [
    "Optimal budget allocation recommendations",
    "channel ROI attribution",
    "diminishing returns/response curves",
    "interactive scenario dashboard",
    "predicted performance outcomes"
  ],
  "integrations_available": [
    "Agent Catalyst",
    "Data Science",
    "Model Management",
    "App Studio"
  ],
  "protocols_or_interfaces": [],
  "industry_fit": [
    "marketing analytics and finance (built for healthcare provider",
    "applicable to general business)"
  ],
  "autonomy_level": "workflow automation",
  "human_approval_needed": "unclear",
  "pricing_model": "unclear",
  "price": {
    "observed": true,
    "billing": "contact_sales",
    "source_kind": "vendor",
    "currency": "USD",
    "lowest_monthly_usd": null,
    "monthly_usd": null,
    "headline": "Contact sales (no public price)",
    "commercial": {
      "currency": "USD",
      "lines": [
        {
          "name": "Free Trial",
          "price": "30-day Free Trial",
          "kind": "trial"
        },
        {
          "name": "Custom Pricing",
          "price": "Custom Pricing",
          "kind": "custom"
        }
      ]
    },
    "summary": "Contact sales (no public price). Domo offers a 30-day full-platform trial and custom-priced plans with enterprise features; no public paid monthly price is shown.",
    "confidence": "high",
    "source_url": "https://www.domo.com/pricing",
    "checked_at": "2026-10-06T03:21:27.094Z",
    "amount": 30,
    "display": "From $30/mo",
    "plans": [
      {
        "name": "Free Trial",
        "price": "30-day Free Trial",
        "period": null,
        "persona": "free",
        "highlights": [
          "Full platform",
          "Unlimited users",
          "Onboarding support",
          "Self-service education",
          "One training session"
        ],
        "promo_note": "No credit card required",
        "price_promo": null,
        "price_annual": null
      },
      {
        "name": "Custom Pricing",
        "price": "Custom Pricing",
        "period": null,
        "persona": "enterprise",
        "highlights": [
          "Dedicated account team",
          "Volume discounts",
          "Custom add-ons available",
          "Support packages",
          "AWS private link",
          "HIPAA compliant environment"
        ],
        "promo_note": null,
        "price_promo": null,
        "price_annual": null
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [
    "built for a major healthcare provider",
    "historical accuracy tracking against actual outcomes"
  ],
  "evidence_quality": "medium",
  "entity_type": "agent",
  "regulated_data_suitability": "unclear",
  "evidence_urls": [
    "https://domo.com/ai/agents/marketing-mix-ai-agent",
    "https://www.domo.com/ai/agents/marketing-mix-ai-agent"
  ],
  "last_checked": "2026-06-16",
  "how_to_connect": {
    "website": "https://domo.com/ai/agents/marketing-mix-ai-agent",
    "docs": "https://domo.com/documentation",
    "mcp": null,
    "a2a": null,
    "api": {
      "docs_url": "https://domo.com/developer",
      "endpoint": null
    },
    "protocols": [],
    "install": null,
    "repository": null
  },
  "deployment": {
    "model": "unknown",
    "both_offered": false,
    "hosted_endpoint": null,
    "install": null,
    "note": "No deployment evidence held — Agentery has no endpoint, install instruction or directory attribute for this listing.",
    "evidence": null
  },
  "licence": {
    "name": null,
    "note": "No named licence found in the retained page text or source attributes. A public repository alone does not establish an open-source licence.",
    "evidence": null
  },
  "evidence_checks": {
    "price": {
      "status": "unknown",
      "note": "no observed price page text held for this listing"
    },
    "agent_card": {
      "status": "unknown",
      "note": "no Agent Card URL recorded for this listing"
    },
    "endpoint": {
      "status": "unknown",
      "note": "endpoint not yet checked"
    }
  },
  "price_history_available": "Pass price_history:true for this provider's dated plan prices (observation dates, original currency).",
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 26,
    "uptime_7d": 1,
    "checked_at": "2026-10-06T02:39:09.471Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": null,
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you actually use this provider, call report_outcome with the result. Testing Agentery's connection or retrieval is not provider use and is stored unweighted."
}