Marketing Mix AI Agent

{
  "agent_id": "marketing_mix_ai_agent",
  "name": "Marketing Mix AI Agent",
  "url": "https://domo.com/ai/agents/marketing-mix-ai-agent",
  "logo": "https://agentery.com/logos/CP-BNP2EW-256.png",
  "niche": "ai-marketing-mix-modelling",
  "category": "sales-marketing-revops",
  "short_summary": "Builds a Marketing Mix Model using ML-based ROI attribution across channels, recommends optimal budget allocation, and provides an interactive dashboard for sc…",
  "task_performed": "Builds a Marketing Mix Model using ML-based ROI attribution across channels, recommends optimal budget allocation, and provides an interactive dashboard for scenario testing",
  "inputs_accepted": [
    "Marketing spend",
    "impression",
    "engagement",
    "and conversion data from all channels",
    "total budget input",
    "channel constraints (min/max spend levels)"
  ],
  "outputs_produced": [
    "Optimal budget allocation recommendations",
    "channel ROI attribution",
    "diminishing returns/response curves",
    "interactive scenario dashboard",
    "predicted performance outcomes"
  ],
  "integrations_available": [
    "Agent Catalyst",
    "Data Science",
    "Model Management",
    "App Studio"
  ],
  "protocols_or_interfaces": [],
  "industry_fit": [
    "marketing analytics and finance (built for healthcare provider",
    "applicable to general business)"
  ],
  "autonomy_level": "workflow automation",
  "human_approval_needed": "unclear",
  "pricing_model": "unclear",
  "price": {
    "observed": true,
    "billing": "free",
    "currency": "USD",
    "lowest_monthly_usd": null,
    "monthly_usd": null,
    "headline": "Free",
    "summary": "The pricing page contains a structured $0 USD offer, but no plan name or billing period is publicly specified.",
    "confidence": "low",
    "source_url": "https://www.domo.com/pricing",
    "checked_at": "2026-07-28T05:51:24.172Z",
    "amount": null,
    "display": null,
    "plans": [
      {
        "name": "Unnamed offer",
        "price": "0USD",
        "period": null,
        "persona": "free",
        "highlights": [],
        "price_annual": null
      }
    ],
    "source": "render+llm"
  },
  "trust_or_rating_signal": [
    "built for a major healthcare provider",
    "historical accuracy tracking against actual outcomes"
  ],
  "evidence_quality": "medium",
  "entity_type": "agent",
  "regulated_data_suitability": "unclear",
  "evidence_urls": [
    "https://domo.com/ai/agents/marketing-mix-ai-agent",
    "https://www.domo.com/ai/agents/marketing-mix-ai-agent"
  ],
  "last_checked": "2026-06-16",
  "how_to_connect": {
    "website": "https://domo.com/ai/agents/marketing-mix-ai-agent",
    "docs": "https://domo.com/documentation",
    "mcp": null,
    "a2a": null,
    "api": {
      "docs_url": "https://domo.com/developer",
      "endpoint": null
    },
    "protocols": []
  },
  "liveness": {
    "probed": true,
    "alive": true,
    "endpoint_kind": "site",
    "latency_ms": 24,
    "uptime_7d": 1,
    "checked_at": "2026-07-28T02:35:31.960Z",
    "consecutive_failures": 0,
    "status": "alive"
  },
  "price_extras": {
    "free_tier": null,
    "unit_cost": null
  },
  "reported_success": null,
  "feedback": "If you use this listing, call report_outcome afterwards — it sharpens rankings for everyone including you."
}