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In App Sales Concierge

Query this niche via MCPniche_report({ niche: "in-app-sales-concierge" })
active marketmarket pulse 55/100commercial money present2 new builders in 30d19 listings
basis: all observed monthly plans · commercial-form-v2
Agents · median
$250/mo
$73–$499 middle half · 9 providers
MCP servers · median
$10/mo
2 providers
25×

Agents cost 25× MCPs across all tiers — median $250 vs $10. Two different markets; a blended figure would mislead either buyer.

All plansAgents vs MCPs

each dot = one provider · log scale
Agents $250
landinghero · $9
tailortalk · $39
Sendbird Sales · $349
simpliqualify · $3
Rep Ai · $73
foyer · $83
tailortalk · $279
Sendbird Sales · $499
Superbar Ai · $1,199
landinghero · $29
tailortalk · $89
Rep Ai · $250
landinghero · $99
Rep Ai · $652
karumi · $900
caibots · $8,500
MCP servers $10
Sucesio Mcp · $10
yonyon · $10
$5
$10
$25
$50
$100
$250
$500
$1,000
$2,500
AgentsMCP serversshaded = middle half · line = median
This page is the human view of the MCP answer. The same structured `niche_report` / `price_benchmark` an agent receives over MCP or REST.
niche_reportprice_benchmark
See the MCP response behind this pageniche_report
{
  "niche": "in-app-sales-concierge",
  "parent_sector": "sales-marketing-revops",
  "provider_type_pricing": {
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    "recommendation_reason": "Choose the cohort according to the commercial delivery type being assessed.",
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              {
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      {
        "day": "2026-07-26",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-07-27",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-07-28",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-07-29",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-07-30",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-07-31",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-01",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-02",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-03",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-04",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-05",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-06",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-07",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-08",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-09",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-10",
        "index": 100,
        "pairs": 21,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-11",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-12",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-13",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-14",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-15",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-16",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      },
      {
        "day": "2026-08-17",
        "index": 100,
        "pairs": 23,
        "dayChangePct": 0
      }
    ],
    "latest": 100,
    "day_change_pct": 0,
    "methodology": "Chained daily price index, base 100 on the first priced scan day (29 Jun 2026). The overall index is the COMPOSITE of the four buyer-tier indices (individual / pro / team&sme / enterprise): each day it moves by the equal-weighted average of the tiers' moves. Each tier index is like-for-like — only agents priced on both consecutive scan days (per-agent ratios, geometric mean, clipped to [0.2, 5]) — so composition changes (agents revealing or hiding prices) can never move it."
  },
  "top_agents": [
    {
      "agent_id": "caibots",
      "name": "Caibots",
      "url": "https://caibots.com/enterprise",
      "short_summary": "Qualifies, decides and executes inbound lead workflows — autonomous lead ingestion, enrichment, ICP scoring, personalized outreach, CRM sync and meeting booking",
      "price": {
        "observed": true,
        "billing": "freemium",
        "lowest_monthly_usd": 999,
        "monthly_usd": 999,
        "headline": "Free tier, then from $999/mo",
        "summary": "Free tier, then from $999/mo. CAIBots offers a limited-usage free agent, with paid enterprise tiers starting at $999–$3,499 per month plus setup."
      },
      "evidence_quality": "high",
      "upvotes": 0
    },
    {
      "agent_id": "foyer",
      "name": "Foyer",
      "url": "https://tryfoyer.ai/",
      "short_summary": "acts as a voice sales agent on websites: answers visitor questions using site content, navigates pages in real-time, and captures leads",
      "price": {
        "observed": true,
        "billing": "subscription",
        "lowest_monthly_usd": 83,
        "monthly_usd": 83,
        "headline": "From $83/mo",
        "summary": "From $83/mo. Foyer offers a 50-minute lifetime trial, a Pro plan at $83 per month billed annually, custom pricing, and usage top-ups at 20¢ per minute."
      },
      "evidence_quality": "high",
      "upvotes": 0
    },
    {
      "agent_id": "inboundpilot",
      "name": "InboundPilot",
      "url": "https://inboundpilot.xyz/",
      "short_summary": "qualifies leads automatically via messaging platforms",
      "price": {
        "observed": true,
        "billing": "subscription",
        "lowest_monthly_usd": 39,
        "monthly_usd": 39,
        "headline": "From $39/mo",
        "summary": "From $39/mo. InboundPilot offers an Early Bird founding-member subscription at $39/month, with the listed regular price expected to be $79/month."
      },
      "evidence_quality": "high",
      "upvotes": 0
    },
    {
      "agent_id": "superbar_ai",
      "name": "Superbar Ai",
      "url": "https://www.superbar.ai/",
      "short_summary": "Acts as an AI website salesperson that engages visitors, answers product questions, qualifies leads, recommends products, and converts visitors 24/7",
      "price": {
        "observed": true,
        "billing": "subscription",
        "lowest_monthly_usd": 1199,
        "monthly_usd": 1199,
        "headline": "From $1199/mo",
        "summary": "From $1199/mo. Superbar offers a PRO plan starting at $1,199/month with immersive scrolling and algorithmic feed features, plus a custom-priced ENTERPRISE tier with dedicated support and integrations."
      },
      "evidence_quality": "high",
      "upvotes": 0
    },
    {
      "agent_id": "hellotars_ai_agent",
      "name": "Hellotars Ai Agent",
      "url": "https://hellotars.com/ai-agents/smart-home-automation-lead-generation-ai-agent",
      "short_summary": "qualifies homeowner leads for smart home automation companies, recommends products, segments by budget, and books consultations",
      "price": {
        "observed": false,
        "billing": "unknown",
        "lowest_monthly_usd": null,
        "monthly_usd": null,
        "headline": "No public price found",
        "summary": "No public price found on the vendor site."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    },
    {
      "agent_id": "karumi",
      "name": "Karumi",
      "url": "https://www.karumi.ai/",
      "short_summary": "delivers personalized product demos to prospects via video call, 24/7",
      "price": {
        "observed": true,
        "billing": "subscription",
        "lowest_monthly_usd": 900,
        "monthly_usd": 900,
        "headline": "From $900/mo",
        "summary": "From $900/mo. Karumi offers a self-serve plan at $900/month with 1 agent and 100 demo sessions, plus a custom-priced enterprise tier."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    },
    {
      "agent_id": "landinghero",
      "name": "Landinghero",
      "url": "https://www.landinghero.ai/",
      "short_summary": "Acts as a human-like AI voice sales agent on a website that walks visitors across the site, explains services, answers queries, and captures leads; also builds…",
      "price": {
        "observed": true,
        "billing": "subscription",
        "lowest_monthly_usd": 9,
        "monthly_usd": 9,
        "headline": "From $9/mo",
        "summary": "From $9/mo. LandingHero offers three monthly subscription plans from $9 to $99, with credits shared across AI website-building and voice-conversation usage."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    },
    {
      "agent_id": "sendbird_sales",
      "name": "Sales Concierge",
      "url": "https://sendbird.com/solutions/sales-concierge",
      "short_summary": "enables live in-app mobile conversations between sales associates and clients to drive high-value sales (conversational clienteling)",
      "price": {
        "observed": true,
        "billing": "freemium",
        "lowest_monthly_usd": 349,
        "monthly_usd": 349,
        "headline": "Free tier, then from $349/mo",
        "summary": "Free tier, then from $349/mo. Sendbird Chat offers a free trial, then tiered subscription plans starting at $349/month (annual billing) for up to 100K MAUs, with Enterprise custom pricing for larger deployments."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    },
    {
      "agent_id": "skydis",
      "name": "Skydis",
      "url": "https://skydis.com/",
      "short_summary": "creates and deploys custom website AI agents that engage visitors, answer questions, and capture/qualify leads",
      "price": {
        "observed": false,
        "billing": "unknown",
        "lowest_monthly_usd": null,
        "monthly_usd": null,
        "headline": "No public price found",
        "summary": "No public price found on the vendor site."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    },
    {
      "agent_id": "sucesio_mcp",
      "name": "sucesio-mcp",
      "url": "https://smithery.ai/server/nponette/sucesio-mcp",
      "short_summary": "The AI Seller for Sucesio.io — digital estate planning for expats in Europe. \nStructured data on product, pricing, use cases, security, and B2B positioning.",
      "price": {
        "observed": true,
        "billing": "freemium",
        "lowest_monthly_usd": 10,
        "monthly_usd": 10,
        "headline": "Free tier, then from $10/mo",
        "summary": "Free tier, then from $10/mo. Smithery offers a free Hobby plan, a $10/mo Pay as You Go plan with usage credits, and custom pricing for enterprise features."
      },
      "evidence_quality": "medium",
      "upvotes": 0
    }
  ],
  "platforms_also_here": [],
  "page_url": "https://agentery.com/market/in-app-sales-concierge",
  "summary": {
    "niche": "in-app-sales-concierge",
    "sector": "sales-marketing-revops",
    "pricing_by_provider_type": {
      "headline": "Prices differ by provider type and buyer tier — no blended headline is used. Strongest cohort: Agents · Pro median $181/mo (6 providers). See benchmarks_by_provider_type_and_tier for the full matrix.",
      "benchmarks": [
        {
          "provider_type": "agent",
          "provider_type_label": "Agents",
          "buyer_tier": "pro",
          "buyer_tier_label": "Pro",
          "pricing_unit": "flat",
          "pricing_unit_label": "flat monthly",
          "comparable_provider_count": 6,
          "reliability": "medium",
          "median": 181,
          "p25": 75.5,
          "p75": 444,
          "status": "ok"
        },
        {
          "provider_type": "agent",
          "provider_type_label": "Agents",
          "buyer_tier": "enterprise",
          "buyer_tier_label": "Enterprise",
          "pricing_unit": "flat",
          "pricing_unit_label": "flat monthly",
          "comparable_provider_count": 4,
          "reliability": "low",
          "median": 776,
          "p25": null,
          "p75": null,
          "status": "median_only"
        },
        {
          "provider_type": "agent",
          "provider_type_label": "Agents",
          "buyer_tier": "individual",
          "buyer_tier_label": "Individual",
          "pricing_unit": "flat",
          "pricing_unit_label": "flat monthly",
          "comparable_provider_count": 3,
          "reliability": "low",
          "median": 39,
          "p25": null,
          "p75": null,
          "status": "median_only"
        },
        {
          "provider_type": "agent",
          "provider_type_label": "Agents",
          "buyer_tier": "team_sme",
          "buyer_tier_label": "Team / SME",
          "pricing_unit": "flat",
          "pricing_unit_label": "flat monthly",
          "comparable_provider_count": 3,
          "reliability": "low",
          "median": 89,
          "p25": null,
          "p75": null,
          "status": "median_only"
        },
        {
          "provider_type": "mcp",
          "provider_type_label": "MCP servers",
          "buyer_tier": "individual",
          "buyer_tier_label": "Individual",
          "pricing_unit": "flat",
          "pricing_unit_label": "flat monthly",
          "comparable_provider_count": 2,
          "reliability": "low",
          "median": null,
          "p25": null,
          "p75": null,
          "status": "observed_offers_only",
          "observed_offers": [
            10,
            10
          ]
        }
      ],
      "warnings": [
        "This niche currently has sufficient agent pricing but insufficient MCP pricing."
      ],
      "full_pricing_via": {
        "tool": "price_benchmark",
        "arguments": {
          "niche": "in-app-sales-concierge"
        },
        "note": "add provider_type + buyer_tier for a specific cohort"
      }
    },
    "page_url": "https://agentery.com/market/in-app-sales-concierge",
    "counts": {
      "listings_with_price_capture": 19,
      "listings_with_observed_public_price": 16,
      "providers_with_numeric_monthly_price_latest_scan": null,
      "like_for_like_comparable_pairs": null
    },
    "movement": {
      "d": {
        "published": false,
        "value_pct": null,
        "held_reason": null
      },
      "w": {
        "published": false,
        "value_pct": null,
        "held_reason": null
      },
      "m": {
        "published": false,
        "value_pct": null,
        "held_reason": null
      }
    },
    "pricing_version": "cohorts-1",
    "pricing_status": "ok",
    "pricing_by_tier": [
      {
        "tier": "individual",
        "currency": "USD",
        "period": "month",
        "unit": "flat",
        "median": 10,
        "provider_count": 5,
        "plan_observation_count": 5,
        "data_confidence": 0.38,
        "data_confidence_basis": {
          "provider_component": 0.42,
          "observation_component": 0.25,
          "provider_count": 5,
          "plan_observation_count": 5
        },
        "reliability": "medium",
        "members": [
          {
            "provider": "landinghero",
            "usd": 9
          },
          {
            "provider": "sucesio_mcp",
            "usd": 10
          },
          {
            "provider": "yonyon",
            "usd": 10
          },
          {
            "provider": "tailortalk",
            "usd": 39
          },
          {
            "provider": "sendbird_sales",
            "usd": 349
          }
        ],
        "p25": 10,
        "p75": 39
      },
      {
        "tier": "pro",
        "currency": "USD",
        "period": "month",
        "unit": "flat",
        "median": 181,
        "provider_count": 6,
        "plan_observation_count": 7,
        "data_confidence": 0.47,
        "data_confidence_basis": {
          "provider_component": 0.5,
          "observation_component": 0.35,
          "provider_count": 6,
          "plan_observation_count": 7
        },
        "reliability": "medium",
        "members": [
          {
            "provider": "simpliqualify",
            "usd": 3.25
          },
          {
            "provider": "rep_ai",
            "usd": 73
          },
          {
            "provider": "foyer",
            "usd": 83
          },
          {
            "provider": "tailortalk",
            "usd": 279
          },
          {
            "provider": "sendbird_sales",
            "usd": 499
          },
          {
            "provider": "superbar_ai",
            "usd": 1199
          }
        ],
        "p25": 75.5,
        "p75": 444
      },
      {
        "tier": "team_sme",
        "currency": "USD",
        "period": "month",
        "unit": "flat",
        "median": 89,
        "provider_count": 3,
        "plan_observation_count": 3,
        "data_confidence": 0.23,
        "data_confidence_basis": {
          "provider_component": 0.25,
          "observation_component": 0.15,
          "provider_count": 3,
          "plan_observation_count": 3
        },
        "reliability": "low",
        "members": [
          {
            "provider": "landinghero",
            "usd": 29
          },
          {
            "provider": "tailortalk",
            "usd": 89
          },
          {
            "provider": "rep_ai",
            "usd": 250
          }
        ]
      },
      {
        "tier": "enterprise",
        "currency": "USD",
        "period": "month",
        "unit": "flat",
        "median": 776,
        "provider_count": 4,
        "plan_observation_count": 5,
        "data_confidence": 0.32,
        "data_confidence_basis": {
          "provider_component": 0.33,
          "observation_component": 0.25,
          "provider_count": 4,
          "plan_observation_count": 5
        },
        "reliability": "low",
        "members": [
          {
            "provider": "landinghero",
            "usd": 99
          },
          {
            "provider": "rep_ai",
            "usd": 652
          },
          {
            "provider": "karumi",
            "usd": 900
          },
          {
            "provider": "caibots",
            "usd": 8500
          }
        ]
      }
    ],
    "pricing_coverage": {
      "listings_with_price_capture": 19,
      "listings_with_observed_public_price": 16,
      "normalized_observations": 20,
      "comparable_providers": 11,
      "strict_cohorts": 4,
      "exclusion_reasons": {
        "usage_not_monthly": 3,
        "ambiguous_cadence": 8,
        "free_or_zero": 2,
        "promo": 1,
        "range": 3
      }
    },
    "pricing_note": "Provider-deduped, FX-normalized monthly medians, separated by buyer tier AND billing unit (flat/per_seat/per_user/per_agent) — incompatible units are never blended. Ranges (p25/p75) only at >=5 providers; data_confidence is provider-count-weighted. Usage-metered, promo, range, one-time and ambiguous-cadence plans are excluded.",
    "pricing_excluded_observations": {
      "usage_not_monthly": 3,
      "ambiguous_cadence": 8,
      "free_or_zero": 2,
      "promo": 1,
      "range": 3
    },
    "billing_mix": {
      "freemium": 6,
      "subscription": 8,
      "free": 1,
      "contact_sales": 1
    },
    "free_tier_share": 0.44,
    "top_providers": [
      {
        "agent_id": "caibots",
        "name": "Caibots",
        "price": {
          "observed": true,
          "billing": "freemium",
          "lowest_monthly_usd": 999,
          "monthly_usd": 999,
          "headline": "Free tier, then from $999/mo",
          "summary": "Free tier, then from $999/mo. CAIBots offers a limited-usage free agent, with paid enterprise tiers starting at $999–$3,499 per month plus setup."
        },
        "observed": true
      },
      {
        "agent_id": "foyer",
        "name": "Foyer",
        "price": {
          "observed": true,
          "billing": "subscription",
          "lowest_monthly_usd": 83,
          "monthly_usd": 83,
          "headline": "From $83/mo",
          "summary": "From $83/mo. Foyer offers a 50-minute lifetime trial, a Pro plan at $83 per month billed annually, custom pricing, and usage top-ups at 20¢ per minute."
        },
        "observed": true
      },
      {
        "agent_id": "inboundpilot",
        "name": "InboundPilot",
        "price": {
          "observed": true,
          "billing": "subscription",
          "lowest_monthly_usd": 39,
          "monthly_usd": 39,
          "headline": "From $39/mo",
          "summary": "From $39/mo. InboundPilot offers an Early Bird founding-member subscription at $39/month, with the listed regular price expected to be $79/month."
        },
        "observed": true
      },
      {
        "agent_id": "superbar_ai",
        "name": "Superbar Ai",
        "price": {
          "observed": true,
          "billing": "subscription",
          "lowest_monthly_usd": 1199,
          "monthly_usd": 1199,
          "headline": "From $1199/mo",
          "summary": "From $1199/mo. Superbar offers a PRO plan starting at $1,199/month with immersive scrolling and algorithmic feed features, plus a custom-priced ENTERPRISE tier with dedicated support and integrations."
        },
        "observed": true
      },
      {
        "agent_id": "hellotars_ai_agent",
        "name": "Hellotars Ai Agent",
        "price": {
          "observed": false,
          "billing": "unknown",
          "lowest_monthly_usd": null,
          "monthly_usd": null,
          "headline": "No public price found",
          "summary": "No public price found on the vendor site."
        },
        "observed": false
      }
    ],
    "suggested_next_calls": [
      {
        "tool": "price_benchmark",
        "arguments": {
          "niche": "in-app-sales-concierge"
        },
        "purpose": "full observed price distribution + per-tier medians for this niche"
      },
      {
        "tool": "niche_report",
        "arguments": {
          "niche": "in-app-sales-concierge",
          "response_mode": "full"
        },
        "purpose": "the complete report incl. index series and tier decomposition"
      },
      {
        "tool": "suggest_alternatives",
        "arguments": {
          "agent_id": "caibots"
        },
        "purpose": "comparable (optionally cheaper) providers to a named agent"
      },
      {
        "tool": "get_agent_profile",
        "arguments": {
          "agent_id": "caibots"
        },
        "purpose": "full profile, integrations and pricing for one provider"
      }
    ]
  }
}
Full market

15 providers, one sortable view

Dense enough for many listings; progressive disclosure keeps mobile usable.

ProviderTypeFromVs niche medianLiveness
CaibotsQualifies, decides and executes inbound lead workflows — autonomous lead ingestion, enrichment, ICP scoring, personalized outreach, CRM sync and meeting booking
agent$999from / mo451.9% above100% liveagent451.9% above median100% live
Foyeracts as a voice sales agent on websites: answers visitor questions using site content, navigates pages in real-time, and captures leads
agent$83from / mo54.1% below100% liveagent54.1% below median100% live
InboundPilotqualifies leads automatically via messaging platforms
mcp$39from / mo78.5% below100% livemcp78.5% below median100% live
Superbar AiActs as an AI website salesperson that engages visitors, answers product questions, qualifies leads, recommends products, and converts visitors 24/7
agent$1199from / mo562.4% above100% liveagent562.4% above median100% live
Karumidelivers personalized product demos to prospects via video call, 24/7
agent$900from / mo397.2% above100% liveagent397.2% above median100% live
LandingheroActs as a human-like AI voice sales agent on a website that walks visitors across the site, explains services, answers queries, and captures leads; also builds…
agent$9from / mo95% below100% liveagent95% below median100% live
Sales Conciergeenables live in-app mobile conversations between sales associates and clients to drive high-value sales (conversational clienteling)
agent$349from / mo92.8% above100% liveagent92.8% above median100% live
Ssucesio-mcpThe AI Seller for Sucesio.io — digital estate planning for expats in Europe. Structured data on product, pricing, use cases, security, and B2B positioning.
mcp$10from / mo94.5% below100% livemcp94.5% below median100% live
Elicitanswers questions about p0stman's AI services, pricing, and capabilities, browses portfolio case studies by industry, and books discovery calls
mcp$300from / mo65.7% above100% livemcp65.7% above median100% live
AI Impact AssistantEngages website visitors via chat, answers queries, recommends events, shares event links, and captures leads for nonprofits
agentFreefree to use100% liveagent100% live
Yonyon (yonyon.ai)MCP server for Yonatan Gross (yonyon.ai). Ask about his AI/RAG/agent work, browse portfolio projects, or book a free 15-min intro call. Public, no auth.
mcp$10from / mo94.5% below100% livemcp94.5% below median100% live
Ai Sales ConciergeAn omnichannel AI sales agent that engages prospects, qualifies intent, answers questions, validates contact details, books meetings, and routes sales-ready le…
agent$30from / mo83.4% below100% liveagent83.4% below median100% live
Rep AiAI agents for ecommerce sales, customer support, helpdesk, and concierge experiences across websites, email, social, WhatsApp, and other channels, with integra…
agent$73from / mo59.7% below100% liveagent59.7% below median100% live
SimpliqualifyAI pre-sales assistant platform that embeds on websites to qualify leads through context-aware chat, guided video demos, and automatic lead scoring. Trained on…
agent$3.25from / mo98.2% below100% liveagent98.2% below median100% live
TailortalkAI sales and support agent for online classes, academies, and cohort programs. Automates lead qualification, course recommendations, class bookings, enrollment…
agent$39from / mo78.5% below100% liveagent78.5% below median100% live
Showing only providers with a published price or a free plan. $29 = lowest observed monthly · Free = free to use · Free tier = free plan + paid options.