Variafy
**Run your Meta (Facebook and Instagram) ads from the AI assistant you already use.** Variafy connects Claude, ChatGPT, Codex, Cursor, Claude Code and Gemini C…
What it does
The specific capability behind this listing, and where to get it.
**Run your Meta (Facebook and Instagram) ads from the AI assistant you already use.** Variafy connects Claude, ChatGPT, Codex, Cursor, Claude Code and Gemini CLI to your Meta ad accounts. Reads are free; every change is previewed before it runs. ### What you can ask - Where am I wasting spend, and which ads should I pause? - Why did my cost per lead go up this week? - Which ads need a fresh creative? - How does this week compare with the last one? - Which campaigns bring paying customers, not just leads? (matches sales from your CRM or a Google Sheet) ### Safe by design - Every change — a pause, a budget, a new paused campaign — is previewed with its effect on spend before it runs. - Changes are recorded in your console. - The account owner can require a signed-in person to approve anything that increases spend; the assistant then gets an approval link instead. ### Plans Reading data and pausing ads are free on every plan. Free (€0, 15 changes/month), Solo (€29/month), Studio (€99/m
Official Variafy links
Pricing & plans
Observed public pricing for Variafy, benchmarked against comparable providers. Plans, tiers, history and scenario below.
$32.55 /mo
This plan sits close to the comparable median.
No monthly-comparable cohort to benchmark this plan against yet.
Why Agentery reaches that view
price_benchmarkNot monthly-comparable.
get_provider_profile · plan historySolo observed 2026-10-19.
pricing recommendationPercentile unavailable for this basis.
confidenceSource page rechecked daily.
Test a different price for this plan.
Move the proposed monthly price. Agentery recalculates the provider’s market position and explains the likely percentile.
Is Variafy good value?
How its price compares with genuinely comparable providers.
Not enough evidence yet to call it good — or poor — value.
Too few comparable providers at the same buyer tier and billing unit to benchmark this price honestly.
Check capability before deciding
Compare capability, compatibility and operational cost against the few observed peers — Agentery keeps the price status explicit and never invents a verdict.
Variafy's local market
Nearest products by what they do — a different cohort from the buyer-tier benchmark above. Local median $30.95/mo (entry prices of 29 priced of 50 nearest products, any tier or billing unit) — Variafy is 7% above it.
See the MCP response behind this page · get_provider_profile()
See the MCP response behind this pageget_provider_profile (get_agent_profile remains a callable alias)
{
"agent_id": "variafy",
"name": "Variafy",
"url": "https://www.variafy.com/?utm_source=smithery&utm_medium=directory",
"logo": "https://agentery.com/logos/CP-24RFEQ.svg",
"niche": null,
"category": null,
"short_summary": "**Run your Meta (Facebook and Instagram) ads from the AI assistant you already use.** Variafy connects Claude, ChatGPT, Codex, Cursor, Claude Code and Gemini C…",
"task_performed": "**Run your Meta (Facebook and Instagram) ads from the AI assistant you already use.** Variafy connects Claude, ChatGPT, Codex, Cursor, Claude Code and Gemini CLI to your Meta ad accounts. Reads are free; every change is previewed before it runs.\n\n### What you can ask\n- Where am I wasting spend, and which ads should I pause?\n- Why did my cost per lead go up this week?\n- Which ads need a fresh creative?\n- How does this week compare with the last one?\n- Which campaigns bring paying customers, not just leads? (matches sales from your CRM or a Google Sheet)\n\n### Safe by design\n- Every change — a pause, a budget, a new paused campaign — is previewed with its effect on spend before it runs.\n- Changes are recorded in your console.\n- The account owner can require a signed-in person to approve anything that increases spend; the assistant then gets an approval link instead.\n\n### Plans\nReading data and pausing ads are free on every plan. Free (€0, 15 changes/month), Solo (€29/month), Studio (€99/m",
"inputs_accepted": [],
"outputs_produced": [],
"integrations_available": [
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],
"protocols_or_interfaces": [
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],
"industry_fit": [
"developer tools"
],
"autonomy_level": "workflow automation",
"human_approval_needed": "unclear",
"pricing_model": "unclear",
"price": {
"observed": true,
"billing": "freemium",
"source_kind": "vendor",
"currency": "USD",
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"monthly_usd": 32.55,
"headline": "Free plan; paid from €29/mo",
"commercial": {
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"commitment": "monthly",
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},
"currency": "EUR",
"notes": [
"prices in EUR as published; USD figures are conversions at 2026-10-19"
],
"lines": [
{
"name": "Free",
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{
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},
{
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}
]
},
"summary": "Free plan; paid from €29/mo. Variafy offers a free plan plus Solo at €29/month and Studio at €99/month, with usage limits based on monthly changes and ad accounts.",
"confidence": "high",
"source_url": "https://www.variafy.com/?utm_source=smithery&utm_medium=directory",
"checked_at": "2026-10-19T03:54:08.493Z",
"amount": 32.55,
"display": "From $32.55/mo",
"plans": [
{
"name": "Free",
"price": "€0 / mo",
"period": "month",
"persona": "free",
"highlights": [
"15 changes / month",
"1 ad account",
"Free data reads",
"Pausing ads is always free"
],
"promo_note": null,
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"price_annual": null
},
{
"name": "Solo",
"price": "€29 / mo",
"period": "month",
"persona": "individual",
"highlights": [
"300 changes / month",
"3 ad accounts",
"Free data reads",
"Pausing ads is always free"
],
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},
{
"name": "Studio",
"price": "€99 / mo",
"period": "month",
"persona": "team_sme",
"highlights": [
"2,000 changes / month",
"15 ad accounts",
"Free data reads",
"Pausing ads is always free"
],
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}
],
"source": "render+llm"
},
"trust_or_rating_signal": [],
"evidence_quality": "medium",
"entity_type": "infrastructure",
"regulated_data_suitability": "unclear",
"evidence_urls": [
"https://www.variafy.com/?utm_source=smithery&utm_medium=directory"
],
"last_checked": "2026-10-18",
"how_to_connect": {
"website": "https://www.variafy.com/?utm_source=smithery&utm_medium=directory",
"docs": null,
"mcp": null,
"a2a": null,
"api": null,
"protocols": [
"MCP"
],
"install": null,
"repository": null,
"note": "Speaks MCP but publishes no endpoint we could verify — check the docs/website."
},
"deployment": {
"model": "unknown",
"both_offered": false,
"hosted_endpoint": null,
"install": null,
"note": "No deployment evidence held — Agentery has no endpoint, install instruction or directory attribute for this listing.",
"evidence": null
},
"licence": {
"name": null,
"note": "No named licence found in the retained page text or source attributes. A public repository alone does not establish an open-source licence.",
"evidence": null
},
"evidence_checks": {
"price": {
"source_url": "https://www.variafy.com/?utm_source=smithery&utm_medium=directory",
"last_observed_day": "2026-10-19",
"age_days": 0,
"verified_day": "2026-10-19",
"note": "verified = the page-text gate ran for that scan day (day-before/day-of text check)"
},
"agent_card": {
"status": "unknown",
"note": "no Agent Card URL recorded for this listing"
},
"endpoint": {
"status": "unknown",
"note": "endpoint not yet checked"
}
},
"product_group": null,
"liveness": {
"probed": true,
"alive": true,
"endpoint_kind": "site",
"latency_ms": 672,
"uptime_7d": null,
"checked_at": "2026-10-19T02:48:00.106Z",
"consecutive_failures": 0,
"status": "alive"
},
"price_extras": {
"free_tier": null,
"unit_cost": null
},
"reported_success": null,
"feedback": "If you actually use this provider, call report_outcome with the result. Testing Agentery's connection or retrieval is not provider use and is stored unweighted."
}